Economy, finances, management: topical issues of science and practical activity

SCIENTIFIC JOURNALS OF VINNITSA NATIONAL AGRARIAN UNIVERSITY

Issue №: 1 (59)

Published: 2022.04.28

DOI: 10.37128/2411-4413-2022-1

Description:
The journal deals with the issues of efficiency of functioning of the national economics and organizational forms of management of the national economy. Attention is paid to the problems of marketing, management and efficiency of production and economic activity of agrarian enterprises. The issues of public administration and administration, accounting and taxation, banking and insurance, forecasting and modeling of economic processes, foreign economic activity, commodity flows of economic entities and their infrastructure support.

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AN AGROTOURIST COMPLEXES IN THE CONTEXT OF THE GREEN EUROPEAN COURSE: VECTORS OF THE DEVELOPMENT AND PROSPECTS

DOI: 10.37128/2411-4413-2022-1-7

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STAVSKA Yuliia – Candidate of Economical Science, Associate Professor, Head of the Department of International Management, Hotel and Restaurant Business and Tourism,

Vinnytsia National Agrarian University (21008, Vinnytsia, 3, Soniachna Str., e-mail: usv.urf@ukr.net).

Annotation

The article considers the development of agritourism complexes of Ukraine during the last decade and the vectors of their further development. Factors of attractiveness of rural green tourism for urban residents have been identified. The peculiarities of recreation in the countryside have been clarified, namely: attractive time for recreation – summer vacations of tourists; acquaintance with the ethnicity and authenticity of the Ukrainian area; the compliance of the quality of services provided by agritourism farmsteads with the expectations of tourists. The motives for the creation of rural estates and the uniqueness of rural tourism are specified. In particular, the safety, environmental friendliness and accessibility of recreation in agritourism farmsteads are highlighted. The constraints on the development of green tourism are also the lack of funds to improve living conditions, rural infrastructure and the lack of clear legal support for the existence of this type of tourism, in particular the private sector, whose share in housing services is dominant.

The gradual development of rural green tourism is demonstrated by expanding the scope of its services and improving their quality. Effective tools for promoting the tourist product in the countryside are public policy expressed in support of owners of agritourism farmsteads and

«Strategy for tourism and resorts until 2026», implementation of effective communication policy with consumers of tourist services, and categorization and certification of rural farmsteads tourists (appropriate quality and environmental friendliness of the tourist product). The forecast of the number of rural estates by 2025 has been made.

The importance of agritourism services is emphasized not only in the domestic market, but also in the international one. Attention is paid to the current situation in Ukraine, and not only the catastrophic consequences for the tourism industry, but also the prospects for the development of agritourism in the perspective of a full-scale Russian invasion.

Keywords: green tourism; rural green tourism, agrarian tourism, agro-settlements, agritourism homestead, tourist product, country territories, European Green Deal.

List of references

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About the journal

Topics of the journal:

С1 Economics and International Economic Relations (by specialization)

D1 Accounting and Taxation

D2 Finance, Banking, Insurance and Stock Market

D3 Management

D4 Public Management and Administration

D5 Marketing

D7 Trade

J3 Tourism and Recreation

Keywords: economics , international economic relations , accounting , taxation , finance , banking , insurance , stock market , management , public management and administration , marketing , trade , tourism and recreation

Key information:

ISSN (print): 2411-4413

DOI: 10.37128

All-Ukrainian scientific and production journal “Economics, finance, management: topical issues of science and practical activity” is a peer-reviewed open-access journal that publishes original research, theoretical articles and reviews on a wide range of economic and business issues. The articles, which have scientific and scientific-practical significance, highlight theoretical and methodological aspects of the development of agrarian sector of economy and related industries, the results of fundamental and applied research.

The purpose of the journal is to highlight the results of fundamental and applied research in the field of economic sciences, aimed at developing modern approaches to managing economic processes, financial support for enterprise activities and increasing the efficiency of economic systems. The publication is focused on creating a scientific environment for the exchange of research results between scientists, higher education students and practitioners in economic sphere, as well as on the dissemination of modern scientific and methodological approaches to solving current economic and management problems. The journal contributes to the development of the research in the field of enterprise economics, finance, accounting, auditing, management, marketing, entrepreneurship, trade, tourism and recreation, public management and administration, economic development and international economic relations, which meets the modern needs of the socio-economic development of the state.

The journal’s objectives are:

• publishing the results of fundamental and applied research in the fields of economics, international economic relations, finance, management, public administration, accounting, marketing, tourism and recreation, and entrepreneurship;

• promoting the development of modern methods of managing enterprises and organizations, increasing the efficiency of using financial and material resources;

• supporting the research aimed at improving the economic mechanisms of enterprise functioning, developing innovative activity, and increasing the competitiveness of economic structures;

• ensuring the scientific exchange of research results between higher education institutions, scientific institutions, and business entities;

• developing methods of economic analysis, forecasting, and modeling of socio-economic processes;

• disseminating of modern approaches to financial management, accounting, taxation, and control of economic activity;

• promoting the development of interdisciplinary research related to the economic support of the development of agrarian sector of economy and rural areas;

• integration of scientific research results into the international scientific space and increasing the level of scientific communication.

Publisher: Vinnytsia National Agrarian University

Link to the journal on the publisher’s website: ”Economics, finance, management: topical issues of science and practical activity”

Frequency of issue: 4 times a year.

Language of publication: Ukrainian, English.

Editor-in-Chief: Inna Honcharuk

State registration: Decision of the National Council of Ukraine on Television and Radio Broadcasting No. 1337 and No. 1178. Media identifier – R30-05171. Publisher registration number (EDRPOU) 00497236.

Publisher’s ROR: https://ror.org/05m3ysc06 Publisher’s DOI prefix: 10.37128 ISSN (print): 2411-4413

Publisher DOI prefix: 10.37128 ISSN (print): 2411-4413

The scientific journal is included in category "B" of the List of scientific professional publications of Ukraine, in which the results of dissertations for the degree of Doctor and Candidate of Sciences in the specialties C1 (051) - Economics, D1 (071) - Accounting and Taxation, D2 (072) – Finance, Banking, Insurance and Stock Market, D3 (073) – Management, D5 (075) – Marketing, D7 (076) – Entrepreneurship and Trade, (241) – Hotel and Restaurant Business, D4 (281) – Public Management and Administration (Order of the Ministry of Education and Science of Ukraine dated March 17, 2020 №409)

History of journal:

Founded in 1997 under the name ”Bulletin of Vinnytsia State Agricultural Institute”. In 2010-2014 it was published under the name “Collection of Scientific Papers of Vinnytsia National Agrarian University”. Since 2015 “Economics, finance, management: current issues of science and practical activity” (Certificate of State Registration of Mass Media No. 21154-10954 PR dated 12/31/2014).