Economy, finances, management: topical issues of science and practical activity

SCIENTIFIC JOURNALS OF VINNITSA NATIONAL AGRARIAN UNIVERSITY

Issue №: 4 (62)

Published: 2023.01.01

DOI: 10.37128/2411-4413-2022-4

Description:
The journal deals with the issues of efficiency of functioning of the national economics and organizational forms of management of the national economy. Attention is paid to the problems of marketing, management and efficiency of production and economic activity of agrarian enterprises. The issues of public administration and administration, accounting and taxation, banking and insurance, forecasting and modeling of economic processes, foreign economic activity, commodity flows of economic entities and their infrastructure support.

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DEVELOPMENT OF AN AGRICULTURAL ENTERPRISE'S ECONOMIC DEVELOPMENT STRATEGY TO INCREASE ITS COMPETITIVENESS

DOI: 10.37128/2411-4413-2022-4-1

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HONCHARUK Inna – Doctor of Economic Sciences, Professor of the Department of Economics and Entrepreneurship, Vice-Rector for Scientific and Pedagogical, Scientific and Innovative Activities, Vinnytsia National Agrarian University (21008, Vinnytsia, 3, Soniachna Str., e-mail: vnaunauka2021@gmail.com).

TOMASHUK Inna – PhD in Economics, Senior Lecturer of the Department of Economics and Entrepreneurship, Vinnytsіa National Agrarian University (21008, Vinnytsіa, 3, Soniachna Str., e-mail: tomashuk.inna@ukr.net).

Annotation

The article examines the main elements of forming a strategy for the economic development of an agricultural enterprise. It is noted that in conditions of the market globalization and an unstable external and internal environment, in order to ensure the competitiveness of their own products, agricultural enterprises should use effective mechanisms of strategic management. Rapid changes in the market environment and the significant impact of scientific and technological development have increased the need for strategic management of agricultural business development. It was found that the systematicity and completeness of strategic planning are one of the important methodological elements in the process of scientific understanding, and the formation of a strategy for the economic development of an agricultural enterprise is a complex and multifaceted process. It is proved that the formation of the economic development strategy of the enterprises of the agrarian sector of the economy is a complex process that includes forecasting indicators of production intensification, which are based on the methods of economic analysis, in order to prevent possible threats, taking into account the need for resources, the evaluation of alternatives and high profitability. It was concluded that the strategy of economic development of an agricultural enterprise is one of the important prerequisites for increasing the level of its competitiveness.

The use of new technologies, services, management methods for the purpose of qualitative changes in the technical and organizational policy of the enterprise is the basis of its economic development strategy, which creates competitive advantages. It is noted that increasing the quality of products and their attractiveness is one of the prerequisites for the formation of a modern strategy for the economic development of agrarian business structures. It was emphasized that expanding of own production and increasing of the market share, maintaining competitive advantages depends a lot on improving the quality of products. The basis for achieving sustainable financial results, profit maximization, and a good and reliable reputation among customers is solving the problem of improving product quality, which is an integral part of the company's development strategy. It is emphasized that the use of a balanced system of indicators in the strategic management system at the enterprise will allow to increase the effectiveness of strategic management at all its stages: starting from strategic analysis, strategy development, its implementation and ending with strategic control.

Keywords: economic development strategy, economic analysis, economic forecast, potential, agricultural enterprise, enterprise mission, strategic management

List of references

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About the journal

Topics of the journal:

С1 Economics and International Economic Relations (by specialization)

D1 Accounting and Taxation

D2 Finance, Banking, Insurance and Stock Market

D3 Management

D4 Public Management and Administration

D5 Marketing

D7 Trade

J3 Tourism and Recreation

Keywords: economics , international economic relations , accounting , taxation , finance , banking , insurance , stock market , management , public management and administration , marketing , trade , tourism and recreation

Key information:

ISSN (print): 2411-4413

DOI: 10.37128

All-Ukrainian scientific and production journal “Economics, finance, management: topical issues of science and practical activity” is a peer-reviewed open-access journal that publishes original research, theoretical articles and reviews on a wide range of economic and business issues. The articles, which have scientific and scientific-practical significance, highlight theoretical and methodological aspects of the development of agrarian sector of economy and related industries, the results of fundamental and applied research.

The purpose of the journal is to highlight the results of fundamental and applied research in the field of economic sciences, aimed at developing modern approaches to managing economic processes, financial support for enterprise activities and increasing the efficiency of economic systems. The publication is focused on creating a scientific environment for the exchange of research results between scientists, higher education students and practitioners in economic sphere, as well as on the dissemination of modern scientific and methodological approaches to solving current economic and management problems. The journal contributes to the development of the research in the field of enterprise economics, finance, accounting, auditing, management, marketing, entrepreneurship, trade, tourism and recreation, public management and administration, economic development and international economic relations, which meets the modern needs of the socio-economic development of the state.

The journal’s objectives are:

• publishing the results of fundamental and applied research in the fields of economics, international economic relations, finance, management, public administration, accounting, marketing, tourism and recreation, and entrepreneurship;

• promoting the development of modern methods of managing enterprises and organizations, increasing the efficiency of using financial and material resources;

• supporting the research aimed at improving the economic mechanisms of enterprise functioning, developing innovative activity, and increasing the competitiveness of economic structures;

• ensuring the scientific exchange of research results between higher education institutions, scientific institutions, and business entities;

• developing methods of economic analysis, forecasting, and modeling of socio-economic processes;

• disseminating of modern approaches to financial management, accounting, taxation, and control of economic activity;

• promoting the development of interdisciplinary research related to the economic support of the development of agrarian sector of economy and rural areas;

• integration of scientific research results into the international scientific space and increasing the level of scientific communication.

Publisher: Vinnytsia National Agrarian University

Link to the journal on the publisher’s website: ”Economics, finance, management: topical issues of science and practical activity”

Frequency of issue: 4 times a year.

Language of publication: Ukrainian, English.

Editor-in-Chief: Inna Honcharuk

State registration: Decision of the National Council of Ukraine on Television and Radio Broadcasting No. 1337 and No. 1178. Media identifier – R30-05171. Publisher registration number (EDRPOU) 00497236.

Publisher’s ROR: https://ror.org/05m3ysc06 Publisher’s DOI prefix: 10.37128 ISSN (print): 2411-4413

Publisher DOI prefix: 10.37128 ISSN (print): 2411-4413

The scientific journal is included in category "B" of the List of scientific professional publications of Ukraine, in which the results of dissertations for the degree of Doctor and Candidate of Sciences in the specialties C1 (051) - Economics, D1 (071) - Accounting and Taxation, D2 (072) – Finance, Banking, Insurance and Stock Market, D3 (073) – Management, D5 (075) – Marketing, D7 (076) – Entrepreneurship and Trade, (241) – Hotel and Restaurant Business, D4 (281) – Public Management and Administration (Order of the Ministry of Education and Science of Ukraine dated March 17, 2020 №409)

History of journal:

Founded in 1997 under the name ”Bulletin of Vinnytsia State Agricultural Institute”. In 2010-2014 it was published under the name “Collection of Scientific Papers of Vinnytsia National Agrarian University”. Since 2015 “Economics, finance, management: current issues of science and practical activity” (Certificate of State Registration of Mass Media No. 21154-10954 PR dated 12/31/2014).