EVALUATION OF EFFECTIVENESS OF REGIONAL SOCIAL DEVELOPMENT MANAGEMENT
NIKOLINA Iryna – Сandidate of Sciences in Public Administration, Associate Professor of Economic Cybernetics and Information Systems Department, Vinnytsia Institute of Trade and Economics of Kiev National Trade and Economic University (21036, Vinnytsia, 25, Khmelnitsky Highway, е-mail: nikira1205@ gmail.com).
BONDAR Maryna – Candidate of Pedagogical Sciences, Associate Professor, Associate Professor of Economic Cybernetics and Information System Department, Vinnytsia Institute of Trade and Economics of Kiev National Trade and Economic University (21036, 25, Vinnytsia, Khmelnitsky Highway, е-mail: email@example.com).
The article proposes a model for assessing the effectiveness of management of regional social development and its practical approbation.
It is noted that assessing the social development of the regions will ensure the identification of social problems and, accordingly, will serve as an information base for timely policy correction. The valuation model is not a constant value: the dynamics of the structure of society determines the change in management objectives and the criteria for its effectiveness. Democratization of society, political reform, market transformations and the processes of European integration significantly change our understanding of the goals, criteria and mechanisms for the functioning of the social sphere, and accordingly, an updated social policy should also be formed. It is noted that during the development of the methodology for assessing the effectiveness of management of regional social development, it is appropriate to use the indicators of the regional index of human development of Ukraine, which are a generalization of the phenomena and processes existing in the society. It is proposed to combine primary indicators of human development into four main blocks, after what the index will be calculated: material well-being; demographic development; the level of education; development of the labor market. Practical approbation of a model for assessing the effectiveness of management of regional social development is demonstrated. It is proved that the use of the method of assessing the effectiveness of management of regional social development ensures both: the validity of comparisons of the management effectiveness of regional social development in individual regions of the country and the dynamics over a certain period for a particular region; and it allows to carry out methodologically correct comparisons both for the integral index and for its components – indices of certain aspects of development; helps identify the most powerful and problematic regions.
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