Issue №: 12 (40)
The magazine deals with the problems of the agricultural sector of the economy in the context of integration and processes of globalization. Attention is paid to the issues of development of digital economy, rural territories, technologies of enterprise management and organization of accounting, problems of legal support of economic processes, market tendencies of development of various branches of economy. Particular attention is paid to green tourism as a promising segment of the national economy.
PRINCIPLES AND FACTORS OF ECONOMIC GROWTH OF THE REGION ON THE BASIS OF MANAGEMENT OF ITS STRATEGIC POTENTIAL
SHPY`L`OVA Vira ‒ Doctor of Economics, Professor, Head of the Department of
Economics, Finance, Accounting and Audit, BSU "European University"
BILY`K Viktoriya ‒ Doctor of Economics, Associate Professor, Director of NSC
«Institute of Postgraduate Education and course preparation», Cherkassy National
University Bohdan Khmelnitsky.
The authoritative principles of the development of Ukraine's reforms are determined
in terms of finding ways and means of managing the strategic potential of the region. The
goals and objectives of the development of the social-economic systems of Ukraine in
modern skills are generalized and on the basis of them a conceptual scheme of the
institutional development of the reform is presented. The term "rational capital of the
contemporary development" has been refined and the enthusiastic and extraneous facts of
the contemporary outlook have been investigated. It is noted that the sustainability of the
development of problematic regions of Ukraine and the search for means of controlling
their strategic potential depends to a large extent on the innovation component and its
conformity with contemporary global trends. The innovative, creative and marketing
potentials of the region as important components of the strategic potential system, which
are the basis for the growth of the internal aggregate demand of the population, which is
the basis of the self-sufficiency of the region.
1. Geyecz` V.M. ed. (2007). The Strategic Challenges of the 21st Century to the
Society and the Economy of Ukraine. Kyiv: Phoenix.
2. Granberg A.G. (2000). The author of the regio-nal economists: the guide for the
nodes. Moscow: GVSHE.
3. Varnaliy Z.S. ed. (2007). Derzhavna Regionalna Politika of Ukraine:
Approximation and Strategic Priorities: Myongraphy. Kyiv: NIsD.
4. Vorotin V.Ye. (2010). Derzhavnye management of the regional reproduction of
Ukraine: monograph. Kyiv: NISD.
5. Dolishnij M.I. (2006). Regular Politics at the ruble of the XX-XXI centuries: to
find out: monographs. Kiev: Scientific Opinion.
6. Oksenyuk K. (2008). Economic content of the strategic potential of the region.
Ekonomichni nauky`. Seriya «Regional`na ekonomika». [Collection of scientific works.
The series "Regional economy"]. Issue 5 (17). Ch. 3. Lutsk: Lutsk National Technical
University. 325 p.
7. Geets V.M. ed. (2003). The eco-technologies of Ukraine: strategy and policy of
development of development. Kyiv: Fenix.
8. Kachala T.M. (2009). Methodological Approaches to the Management of Intra-Economic Transactions in the Reengineering: Monographs. Cherkasy: ph
Chabanenko Yu.A.
9. Miklovoda V.P. ed. (2009). Marketing potential of the region: problems and ways
to overcome them: monograph. Uzhhorod: Lira.
10. Danylyshyn B. M. ed. (2000). The pro-active forces of the ecological regions of
Ukraine. Kyiv: Nichlava.
11. Pchely`nczev O.S. (2004) Regainical economics in the system of artificial
development Moscow: Science, 2004. 258 p. Y`n-t narodnoxoz. prognozy`rov. RAN
[Institute of National Foresight. RAS], 258 р.
12. Alekseev Yu.N. ed. (2007). Region: to the new quality of control. Moscow:
Luch.
About journal
051 Economics
071 Accounting and taxation
072 Finance, banking and insurance
073 Management
075 Marketing
076 Business, trade and exchange activities
241 Hotel, restaurant and catering
281 Public administration
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