Economy, finances, management: topical issues of science and practical activity

SCIENTIFIC JOURNALS OF VINNITSA NATIONAL AGRARIAN UNIVERSITY

Issue №: 2 (68)

Published: 2024.08.23

DOI: 10.37128/2411-4413-2024-2

Description:
The journal deals with the issues of efficiency of functioning of the national economics and organizational forms of management of the national economy. Attention is paid to the problems of marketing, management and efficiency of production and economic activity of agrarian enterprises. The issues of public administration and administration, accounting and taxation, banking and insurance, forecasting and modeling of economic processes, foreign economic activity, commodity flows of economic entities and their infrastructure support.

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REGIONAL FEATURES OF THE INTERSECTION OF ECO- AND RURAL TOURISM IN VINNYCHCHYNA DURING MARITAL STATE

DOI: 10.37128/2411-4413-2024-2-3

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STAVSKA Uliya – Candidate of Economical Science, Associate Professor, Head of the Department of Business and Service Areas, Vinnytsia National Agrarian University (21008, Vinnytsia, 3, Soniachna Str., e-mail: usv.urf@ukr.net).

YAROSHYNSKYI Roman – Master of Educational, Pedagogical Sciences, Vinnytsia Mykhailo Kotsiubynskyi State Pedagogical University (24027, Vinnytsia region, Mohyliv-Podilskyi district, 5, Naberezhna Str., е-mail: romaa3032@gmail.com).

Annotation

The article examines the tourist potential of the Vinnytsia region and determines that the region has significant natural and recreational potential for the development of ecological and rural tourism. It has been established that the development of these types of tourism is due to the increase in demand for domestic tourism as a result of the war in Ukraine. Therefore, the main consumers of eco- and rural tourism services in Vinnytsia region are internally displaced persons, as well as connoisseurs of Ukrainian folk traditions due to the attractiveness of the nature, its environmental friendliness and rural lifestyle.

Regulatory and legal documents regulating rural tourism, namely the Regional Development Strategy of the Vinnytsia Region until 2027, as well as the main directions of activity of the public organization «Vinnytsia Regional Branch of the Association for the Promotion of the Development of Rural Green Tourism in Ukraine» were studied. The tourist route Camino Podoliсo or St. Jacob’s Way, which covers two regions of Khmelnytskyi and Vinnytsia, was studied. It was found that this project is a unique opportunity to gain impressions from getting to know the unique sights, customs and traditions and natural features of Podillia.

The significant areas of Vinnytsia region, the village of Busha of the Yampil district, on the territory of which there are outstanding monuments of the archaeology and architecture of the famous Bushan relief (carved out of stone in the Rock Temple by the hands of our glorious ancestors) and the remains of the Bushan fortress – a stone tower, the Haydamatskyi ravine, the remains of multi-layered settlements of Trypillia, Chernyakhiv, Penkiv and Scythian cultures, a medieval cemetery. The possibilities of Mogilev-Podilskyi, Barskyi and Vinnytsia districts regarding the development and intersection of eco- and rural tourism in wartime are also described.

In the article, with the help of a SWOT analysis, the strengths and weaknesses, opportunities and threats of the development of eco- and rural tourism in Vinnytsia are given. It was found that the combination of eco- and rural tourism is a necessary condition for the economic development of rural areas, and rural recreation should strengthen the ecological awareness of tourists in order to preserve the environment.

Keywords: ecological tourism, rural tourism, natural and recreational resources of Vinnytsia, rural estate, tourist route, domestic tourism

List of references

1. Camino Podoliso: yak uprovadyty yevropeiski praktyky turyzmu v hlybyntsi pid chas viiny [The Camino Podoliсo: how to implement European practices of tourism in the hinterland during the war]. ukrinform.ua. Retrieved from: https://www.ukrinform.ua/rubric-regions/3777443-camino-podoliso-ak-uprovaditi-evropejski-praktiki-turizmu-v-glibinci-pid-cas-vijni.html [in Ukrainian].

2. Derzhavnyi istoryko-kulturnyi zapovidnyk «Busha» (s. Busha, Vinnytska obl.): karta, opys [The state historical and cultural reserve «Busha» (Busha village, Vinnytsia region): map, description]. drymba.com. Retrieved from: https://drymba.com/uk/1037057-derzhavnyy-istoryko-kulturnyy-zapovidnyk-busha [in Ukrainian].

3. Dydiv, I. (2022). Dynamika rozvytku silskoho turyzmu ta ahroturyzmu na rynku turystychnykh posluh [The Dynamics of the Development of Rural Tourism and Agrotourism in the Market of Tourist Services]. Visnyk Lvivskoho natsionalnoho universytetu pryrodokorystuvannia «Ekonomika APK» – Bulletin of the Lviv National University of Nature Management «Economy of agro-industrial complex», 29, 110-115. DOI: https://doi.org/10.31734/economics2022.29.110 [in Ukrainian].

4. Istorychna spadshchyna na smak: vinnychanka Oksana Bas stvoriuie unikalnyi turystychnyi biznes [The historical heritage to taste: Oksana Bas from Vinnytsia creates a unique tourism business]. eu4business.org.ua. Retrieved from: https://eu4business.org.ua/success-stories/the-taste-of-historical-heritage-how-oksana-bas-from-ukraine-set-up-a-unique-tourism-business/ [in Ukrainian].

5. Zelenyi turyzm [The green tourism]. green.vsitury.com.ua. Retrieved from: http://green.vsitury.com.ua/sf/category:30/type_gilles:/events_type:/search_query:/news_sort_by:dateDesc/page:2/ [in Ukrainian].

6. Kalko, A.D., Kushnir, N.B., & Korotun, S.I. (2022). Ekonomiko-ekolohichni aspekty rozvytku silskoho turyzmu v suchasnykh umovakh. [Economic and Ecological Aspects of the Development of Rural Tourism in Modern Conditions]. Visnyk Natsionalnoho universytetu vodnoho hospodarstva ta pryrodokorystuvannia (seriia «Ekonomichni nauky») – Bulletin of the National University of Water Management and Nature Management (series «Economic Sciences»), 3, 38-45. DOI: https://doi.org/10.31713/ve320224 [in Ukrainian].

7. Korzh, N.V., & Onyshchuk, N.V. (2020). Rozvytok silskoho zelenoho turyzmu u Vinnytskii oblasti [The development of rural green tourism in Vinnytsia region]. Infrastruktura rynku – Market infrastructure, 45, 193-197. DOI: https://doi.org/10.32843/infrastruct45-31 [in Ukrainian].

8. Prohrama rozvytku turyzmu u Vinnytskii oblasti na 2021-2027roky [The tourism development program in the Vinnytsia region for 2021-2027]. vin.gov.ua. Retrieved from: https://www.vin.gov.ua/images/doc/vin/ODA/ogoloshenia/programa-turizm2020.pdf [in Ukrainian].

9. Tabenska, O.I. (2021). Osoblyvosti rozvytku silskoho zelenoho turyzmu na Vinnychchyni [The features of the Development of Rural Green Tourism in Vinnytsia Region]. Ekonomika ta suspilstvo – Economy and society, 23. Retrieved from: https://economyandsociety.in.ua/index.php/journal/article/view/139/134 DOI: https://doi.org/10.32782/2524-0072/2021-23-2 [in Ukrainian].

10. Tserklevych, V.S., & Stavska, Yu.V. (2024). Mozhlyvosti intehratsii restoraniv «local food» v prohramy rehionalnykh hastroturiv: keis Vinnytskoi ta Khmelnytskoi oblastei [The possibilities of integrating «local food» restaurants into programs of regional gastro tours: the case of Vinnytsia and Khmelnytskyi regions]. Transformatsiina ekonomika – Transformational economy, 1 (06), 68-75. DOI: https://doi.org/10.32782/2786-8141/2024-6-13 [in Ukrainian].

11. Tserklevych, V.S., Dil, A.V., & Motsna, Yu.Yu. (2023). Potentsial sezonnykh strav v stratenichnomu upravlinni zakladom restorannoho hospodarstva «Local food» [The potential of seasonal dishes in the strategic management of the restaurant establishment «Local food»]. Industriia turyzmu i hostynnosti v Tsentralnii ta Skhidnii Yevropi – Tourism and hospitality industry in Central and Eastern Europe, 9, 71-79. DOI: https://doi.org/10.32782/tourismhospcee-9-9 [in Ukrainian].

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About the journal

Topics of the journal:

С1 Economics and International Economic Relations (by specialization)

D1 Accounting and Taxation

D2 Finance, Banking, Insurance and Stock Market

D3 Management

D4 Public Management and Administration

D5 Marketing

D7 Trade

J3 Tourism and Recreation

Keywords: economics , international economic relations , accounting , taxation , finance , banking , insurance , stock market , management , public management and administration , marketing , trade , tourism and recreation

Key information:

ISSN (print): 2411-4413

DOI: 10.37128

All-Ukrainian scientific and production journal “Economics, finance, management: topical issues of science and practical activity” is a peer-reviewed open-access journal that publishes original research, theoretical articles and reviews on a wide range of economic and business issues. The articles, which have scientific and scientific-practical significance, highlight theoretical and methodological aspects of the development of agrarian sector of economy and related industries, the results of fundamental and applied research.

The purpose of the journal is to highlight the results of fundamental and applied research in the field of economic sciences, aimed at developing modern approaches to managing economic processes, financial support for enterprise activities and increasing the efficiency of economic systems. The publication is focused on creating a scientific environment for the exchange of research results between scientists, higher education students and practitioners in economic sphere, as well as on the dissemination of modern scientific and methodological approaches to solving current economic and management problems. The journal contributes to the development of the research in the field of enterprise economics, finance, accounting, auditing, management, marketing, entrepreneurship, trade, tourism and recreation, public management and administration, economic development and international economic relations, which meets the modern needs of the socio-economic development of the state.

The journal’s objectives are:

• publishing the results of fundamental and applied research in the fields of economics, international economic relations, finance, management, public administration, accounting, marketing, tourism and recreation, and entrepreneurship;

• promoting the development of modern methods of managing enterprises and organizations, increasing the efficiency of using financial and material resources;

• supporting the research aimed at improving the economic mechanisms of enterprise functioning, developing innovative activity, and increasing the competitiveness of economic structures;

• ensuring the scientific exchange of research results between higher education institutions, scientific institutions, and business entities;

• developing methods of economic analysis, forecasting, and modeling of socio-economic processes;

• disseminating of modern approaches to financial management, accounting, taxation, and control of economic activity;

• promoting the development of interdisciplinary research related to the economic support of the development of agrarian sector of economy and rural areas;

• integration of scientific research results into the international scientific space and increasing the level of scientific communication.

Publisher: Vinnytsia National Agrarian University

Link to the journal on the publisher’s website: ”Economics, finance, management: topical issues of science and practical activity”

Frequency of issue: 4 times a year.

Language of publication: Ukrainian, English.

Editor-in-Chief: Inna Honcharuk

State registration: Decision of the National Council of Ukraine on Television and Radio Broadcasting No. 1337 and No. 1178. Media identifier – R30-05171. Publisher registration number (EDRPOU) 00497236.

Publisher’s ROR: https://ror.org/05m3ysc06 Publisher’s DOI prefix: 10.37128 ISSN (print): 2411-4413

Publisher DOI prefix: 10.37128 ISSN (print): 2411-4413

The scientific journal is included in category "B" of the List of scientific professional publications of Ukraine, in which the results of dissertations for the degree of Doctor and Candidate of Sciences in the specialties C1 (051) - Economics, D1 (071) - Accounting and Taxation, D2 (072) – Finance, Banking, Insurance and Stock Market, D3 (073) – Management, D5 (075) – Marketing, D7 (076) – Entrepreneurship and Trade, (241) – Hotel and Restaurant Business, D4 (281) – Public Management and Administration (Order of the Ministry of Education and Science of Ukraine dated March 17, 2020 №409)

History of journal:

Founded in 1997 under the name ”Bulletin of Vinnytsia State Agricultural Institute”. In 2010-2014 it was published under the name “Collection of Scientific Papers of Vinnytsia National Agrarian University”. Since 2015 “Economics, finance, management: current issues of science and practical activity” (Certificate of State Registration of Mass Media No. 21154-10954 PR dated 12/31/2014).