Issue №: 12 (40)
The magazine deals with the problems of the agricultural sector of the economy in the context of integration and processes of globalization. Attention is paid to the issues of development of digital economy, rural territories, technologies of enterprise management and organization of accounting, problems of legal support of economic processes, market tendencies of development of various branches of economy. Particular attention is paid to green tourism as a promising segment of the national economy.
CONTRACTUAL APPROACH IN THE CONTEXT OF MODERN ECONOMIC MARKET RESEARCH
LOHOSHA Roman – Doctor of Economic Sciences, Associate Professor,
Associate Professor of the Department of Marketing and Agribusiness, Vinnytsia National
Agrarian University (21008, Vinnytsia, 3 Soniachna Str., email: lrv@vsau.vin.ua).
MAZUR Kateryna – Candidate of Economic Sciences, Associate Professor, Head
of the Department of Agrarian Management, Vinnytsia National Agrarian University
(21008, Vinnytsia, 3 Soniachna Str., email: mazurk@vsau.vin.ua).
PIDVALNA Oksana – Candidate of Economic Sciences, Associate Professor,
Associate Professor of the Department of Agrarian Management, Vinnytsia National
Agrarian University (21008, Vinnytsia, 3 Soniachna Str., email: pog@vsau.vin.ua).
The article deals with topical issues concerning the prospects for the development of the milk and dairy market. It was investigated that the domestic milk industry achieved the greatest breakthrough as milk, since January 1, 2019 the DSTU 3662: 2018 «Milk and raw cow» came into force. due to the fact that milk processing enterprises receive no less than the first grade, and, as you know, farms provide milk to only a second kind. The main factor in stabilizing the situation in the dairy cattle industry is increasing the livestock population and improving its productivity. The main factor in stabilizing the situation in the dairy cattle industry is increasing the livestock population and improving its productivity.
As a result, the quality and safety of milk purchased in industrial farms has increased significantly. So, the share of extra-grade in the overall structure increased to 21.6% and amounted to 586.2 thousand tons, higher grade - to 38.1% or 1.04 million tons, respectively, the share of volumes of milk of the first grade decreased by 42%. It is worth noting that 50% of all extra-grade milk that goes into processing is provided by the dairy farmers' associations.
The authors emphasize that an important factor in the development of production activity for commodity producers is the selling price of milk, which in 2018 in Ukraine was 7602.4 UAH / t, which is 368.4 UAH / t more than in 2014.
It is substantiated that in the milk processing industry of Ukraine there are a number of problems hindering its further development, the main of which are: increased competition from illegally operating enterprises, shadow market, counterfeit products, distrust and lack of cooperation between producers and processors of products, etc. The author has proved that solving these problems is possible by combining milk producers and processors in cooperatives and ensuring their effective state support.
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About journal
051 Economics
071 Accounting and taxation
072 Finance, banking and insurance
073 Management
075 Marketing
076 Business, trade and exchange activities
241 Hotel, restaurant and catering
281 Public administration
The journal “Economy, finances, management: Topical issues of science and practice” is included in the "List of Scientific Professional Editions of Ukraine".
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It was founded in 1997 under the name "Bulletin of the Vinnytsia State Agricultural Institute". In 2010-2014 he was published under the title “Collection of scientific works of Vinnitsa National Agrarian University”.
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According to the decision of National Council of Television and Radio Broadcasting of Ukraine from 25.04.2024 No. 1337 the scientific journal «Economy, finances, management: topical issues of science and practical activity» has the ID of the Media R30-05171.
