Economy, finances, management: topical issues of science and practical activity

SCIENTIFIC JOURNALS OF VINNITSA NATIONAL AGRARIAN UNIVERSITY

Issue №: 2 (72)

Published: 2025.08.31

DOI: 10.37128/2411-4413-2025-2

Description:
The journal deals with the issues of efficiency of functioning of the national economics and organizational forms of management of the national economy. Attention is paid to the problems of marketing, management and efficiency of production and economic activity of agrarian enterprises. The issues of public administration and administration, accounting and taxation, banking and insurance, forecasting and modeling of economic processes, foreign economic activity, commodity flows of economic entities and their infrastructure support.

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TOURISM RISKS AND THEIR INSURANCE

DOI: 10.37128/2411-4413-2025-2-6

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POLOVA Olena – Doctor of Economic Sciences, Professor of the Department of Business and Service Sector, Vinnytsia National Agrarian University (21008, Vinnytsia, 3, Soniachna Str., e-mail: olenapolova155@gmail.com).

MARTSENIUK Olena – Candidate of Economic Sciences, Associate Professor of the Department of Finance, Banking and Insurance, Associate Professor of the Department of Economics and Entrepreneurship, Vinnytsia National Agrarian University (21008, Vinnytsia, 3, Soniachna Str., e-mail: ovm-r@i.ua).

RUDA Oksana – Candidate of Economic Sciences, Associate Professor of the Department of Finance, Banking and Insurance, Associate Professor of the Department of Analysis and Audit, Vinnytsia National Agrarian University (21008, Vinnytsia, 3, Soniachna Str., e-mail: rudaokcana@gmail.com ).

Annotation

The article analyzes the essence and significance of insurance as a key risk management tool in tourism. It is determined that the high level of risk in the industry determines the need to ensure proper insurance protection for all market participants. The main categories of risks are characterized: tourism (related to the safety and property of tourists) and economic (related to the activities of tourism enterprises). The authors systematize the classification of risks according to economic, political and social criteria, and also detail the types of tourism insurance by territorial basis, term of validity, types of insurers and types of risks. It is proven that insurance performs an important function in optimizing the allocation of the resources, rational formation of financial flows and minimizing the consequences of adverse events. The current state of the tourism insurance market in Ukraine is analyzed based on data for the first half of 2025, and significant differentiation among insurers in terms of the level of payments and the volume of fees is revealed. A number of problematic aspects have been identified, including the low insurance culture of the population, the lack of uniform standards, and the limited offer of specialized products for business.

Based on the SWOT analysis, promising areas for the development and improvement of tourist insurance in Ukraine have been identified, including digitalization, expanding insurance coverage, developing innovative products, and improving service quality. In addition, the structural components of comprehensive insurance protection for tourists abroad have been clarified, such as medical expenses, accident insurance, and civil liability insurance. Key obstacles to market development have been identified, including economic instability and consumer distrust. Specific measures have been proposed to overcome existing challenges, aimed at standardization, increasing transparency, and informing the public. The conclusion that insurance is a strategic tool for ensuring the safety and stability of the tourism industry and increasing its competitiveness in the international arena has been substantiated.

Keywords: tourism activity, insurance protection, tourism risk, tourism risks, risks of tourism enterprises

List of references

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About the journal

Topics of the journal:

С1 Economics and International Economic Relations (by specialization)

D1 Accounting and Taxation

D2 Finance, Banking, Insurance and Stock Market

D3 Management

D4 Public Management and Administration

D5 Marketing

D7 Trade

J3 Tourism and Recreation

Keywords: economics , international economic relations , accounting , taxation , finance , banking , insurance , stock market , management , public management and administration , marketing , trade , tourism and recreation

Key information:

ISSN (print): 2411-4413

DOI: 10.37128

All-Ukrainian scientific and production journal “Economics, finance, management: topical issues of science and practical activity” is a peer-reviewed open-access journal that publishes original research, theoretical articles and reviews on a wide range of economic and business issues. The articles, which have scientific and scientific-practical significance, highlight theoretical and methodological aspects of the development of agrarian sector of economy and related industries, the results of fundamental and applied research.

The purpose of the journal is to highlight the results of fundamental and applied research in the field of economic sciences, aimed at developing modern approaches to managing economic processes, financial support for enterprise activities and increasing the efficiency of economic systems. The publication is focused on creating a scientific environment for the exchange of research results between scientists, higher education students and practitioners in economic sphere, as well as on the dissemination of modern scientific and methodological approaches to solving current economic and management problems. The journal contributes to the development of the research in the field of enterprise economics, finance, accounting, auditing, management, marketing, entrepreneurship, trade, tourism and recreation, public management and administration, economic development and international economic relations, which meets the modern needs of the socio-economic development of the state.

The journal’s objectives are:

• publishing the results of fundamental and applied research in the fields of economics, international economic relations, finance, management, public administration, accounting, marketing, tourism and recreation, and entrepreneurship;

• promoting the development of modern methods of managing enterprises and organizations, increasing the efficiency of using financial and material resources;

• supporting the research aimed at improving the economic mechanisms of enterprise functioning, developing innovative activity, and increasing the competitiveness of economic structures;

• ensuring the scientific exchange of research results between higher education institutions, scientific institutions, and business entities;

• developing methods of economic analysis, forecasting, and modeling of socio-economic processes;

• disseminating of modern approaches to financial management, accounting, taxation, and control of economic activity;

• promoting the development of interdisciplinary research related to the economic support of the development of agrarian sector of economy and rural areas;

• integration of scientific research results into the international scientific space and increasing the level of scientific communication.

Publisher: Vinnytsia National Agrarian University

Link to the journal on the publisher’s website: ”Economics, finance, management: topical issues of science and practical activity”

Frequency of issue: 4 times a year.

Language of publication: Ukrainian, English.

Editor-in-Chief: Inna Honcharuk

State registration: Decision of the National Council of Ukraine on Television and Radio Broadcasting No. 1337 and No. 1178. Media identifier – R30-05171. Publisher registration number (EDRPOU) 00497236.

Publisher’s ROR: https://ror.org/05m3ysc06 Publisher’s DOI prefix: 10.37128 ISSN (print): 2411-4413

Publisher DOI prefix: 10.37128 ISSN (print): 2411-4413

The scientific journal is included in category "B" of the List of scientific professional publications of Ukraine, in which the results of dissertations for the degree of Doctor and Candidate of Sciences in the specialties C1 (051) - Economics, D1 (071) - Accounting and Taxation, D2 (072) – Finance, Banking, Insurance and Stock Market, D3 (073) – Management, D5 (075) – Marketing, D7 (076) – Entrepreneurship and Trade, (241) – Hotel and Restaurant Business, D4 (281) – Public Management and Administration (Order of the Ministry of Education and Science of Ukraine dated March 17, 2020 №409)

History of journal:

Founded in 1997 under the name ”Bulletin of Vinnytsia State Agricultural Institute”. In 2010-2014 it was published under the name “Collection of Scientific Papers of Vinnytsia National Agrarian University”. Since 2015 “Economics, finance, management: current issues of science and practical activity” (Certificate of State Registration of Mass Media No. 21154-10954 PR dated 12/31/2014).